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Welcome to Jacksonville, Nordies!

Jacksonville has been hotly anticipating the opening of the new wing of the St. Johns Town Center for some time now. Today marked the official ribbon-cutting of the new Nordstrom store, as well as the new wing. Editorial interns Alexis McCartney and Riley Wolf were on hand to report on the expansion. Boy does Jacksonville […]

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BETWEEN SEASONS

Autumn has arrived….I think? To be honest, nothing screams autumn in Jacksonville like sweating profusely while attempting to “enjoy” a piping hot PSL (pumpkin spice latte for you unhip readers). Maybe we all should take off our beanies and scarves and face the music: it ain’t sweater weather just yet. So, in this awkward transition […]

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GARDENS OF THE GALAXY

Listen, I know that I’ve been a tad floral obsessed this season. I figured it was a summer phase that would come and go, dying out like my own flowers at home. Then I came across this cropped little number at Forever 21, with its bargain price tag and lace detail, I just couldn’t help […]

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Guest Obsessed

Welcome to thehoneydeux’s latest series installment, “Guest Obsessed”! “Guest Obsessed” will feature friends with tons of creative swag that we are absolutely fanatical about. To kick-off our series, we are currently obsessing over local graphic designer and fashionisto friend, Chad Landenberger of EyesWideAwake.com.  You might recognize his one-of-a-kind designs popping up all around Jacksonville and beyond. We’ve […]

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Bluemercury Celebrates 15 Years in Style

On September 13, Bluemercury will commemorate its 15th Anniversary with treats, complimentary makeovers, mini facials and treatments at all its shops, including St. John’s Town Center. Plus, the first 15 customers in each store will receive a gift from Bluemercury’s proprietary skincare line M-61: a full-sized cleanser of their choice (up to a $34 value). […]

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Style Picks

A few items I’m currently loving, most of which happen to be available in Jacksonville boutiques:   Jeans: Maison Scotch Patch Jeans (available at Penelope T) // Top: Just Female (available in other colors at Marcia’s Place) // Boots: Iro (available at modelcitizen) // Necklace: Lele Sadoughi (available at AshleGryre) // Plaid shirt: Equipment // […]

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Roses are Red

North Florida’s day tripping game is on point. In less than an hour you can travel to coastal islands, pretty plantations, and historical spots that turn an ordinary day off into a full-blown adventure. Are you intrigued yet? We recently hopped over to Big Talbot Island to take in the sights and breathe the fresh […]

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Current Fave Products + A Giveaway

I always have a dozen or so beauty products in rotation and, with the weather fluctuating between humid and more humid—this week is no exception. Below are a few of my fave products. Oh—and bonus! I’m giving away a box FULL of fabulous products, as part of the FabFitFun box of goodies. I’m actually giving […]

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Mercedes-Benz Fashion Week Diary

I spent a recent weekend in Miami, attending the tenth anniversary of Miami Swim. The weekend was fun and very busy—lots of fashion shows, presentations, late (and amazing) dinners and even a few rain storms. I luckily managed to squeeze in some time with one of my best friends and make some new ones and, […]

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Best Facial Ever (no, seriously)

I’ve done roundups of skincare and beauty products in the past but today, I’m offering up something a little different. I had a facial last week that absolutely transformed my skin. It was dewy days later, seemed a bit more plum, and my eyes appeared lintless. All in all, I looked, somehow, brighter. It’s all […]

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